Tokyo Fashion
Next fashion trends? look to Tokyo fashion. Tokyo teens are creating a Tokyo style that is an inspiration for Designers and celebrities – from Gwen Stefani to Jay-Z and Kanye West.
Designers and celebrities are watching Eccentric Tokyo street fashion closely for new trends. Tokyo teens fashion is setting the style for world fashion. Kanye West - since he mentioned
Harajuku fashion
in his interviews – Tokyo street fashion got a lot of attention for its creativity and unique forms of expression.
Gwen Stefani mentioned Harajuku style and
Harajuku girl
in her songs and Albums (Stefani even has a Gwen Harajuku girl clothing line and perfumes), and helped Tokyo become one of the most influential fashion cities in the world.
Brands like 'A Bathing Ape' have been around since 1993, but they became internationally popular only after American hip hop artist Jay-Z gave them publicity.
Japanese denim has also become trendy around the world because of its quality and originality. Brands like Studio d’Artison and Samurai Jeans use original looms and indigo dying methods to create their denim.
Naturally, most Tokyo women don't dress like that. Women in Tokyo usually dress in a well put together style based on European chic.
High heels, a skirt and a designer handbag are the basic elements for their very feminine look. Tokyo women are known for their passion for high end fashion, and designer labels. People in Tokyo are famous for spending a large portion of their income on designer clothes.
Shinhatsubai - the craving for new products - is ravenous in Tokyo, and Tokyo people shop hard and fast.
Shopping in Tokyo
can be great fun, because of the many styles and price levels.
Tokyo shopping areas are numerous, each of them targeting a different style or age. I've prepared
a list of the best locations for shopping in Tokyo,
to make your experience of shopping in Japan a little easier.
Tokyo Fashion – Legendary Designers
Tokyo designers first made a strong impression on the fashion world in 1982. A group of Japanese designers showed their collections in Paris at the pręt-a-porter shows - Rei Kawabuko’s Comme des Garcons, Issey Misake’s Misake Design Studios, and Yohji Yamamoto’s self named clothing line. They presented something very different than what was happening at the time in the fashion world. Misake, Kawabuko, and Yamamoto remain three of the most influential names in Tokyo fashion, presenting new lines each year. Next to these influential Japanese designers, fashion in Tokyo hosts names such as Armani, Louis Vuitton, Prada, Christian Dior and many more. A walk down
Omotesando,
or Ginza
is like a compressed tour in fashion design - not to be missed !!
It seems that flagship stores for the big designer labels compete whose shop is the most lavish and up to date.
Next to the countless famous designer labels, there are many department stores (Depato – in Japanese) and small luxury boutiques.
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